ONLINE SALE : Calling Medical Device Manufacturers - SAVE €400 when you book your ticket for MedForce Europe today!

 

Why MedForce Europe?

With changes in customer purchasing preferences and regulation requiring ever-closer integration of the Sales and Marketing functions, medical device companies are hungry for a place where the whole commercial organisation can kick-start new sales models and new marketing strategies.

Delivering more senior speakers from more industry-leading companies engaging with you in a highly interactive, working-group environment, MedForce is that place.

Be Inspired. Learn From:

Markus Ochs

VP and GM
Stryker

Martijn Hartjes

Head of Global Product Marketing MRI
Philips Healthcare

Marlen Suller

Senior Global Marketing Director
Siemens

Wim Stoffelen

Director Sales Training & Development ID
Abbott

Carsten Schomburg

Sales Director Hospital
Smith & Nephew

Torsten Müller

Head of Commercial Strategy & Operations
Carl Zeiss Meditec

Moritz Fischer

Director of International Marketing
Fresenius Medical Care

Peter Schuck

VP Global Sales & Marketing
Hartmann Group

150+

Senior MedTech Leaders

Joining us in Hamburg in 2017

40+

Thought Leading Speakers

Sharing Their Expert Insights

15+

Hours

Networking Time

What are the Benefits of Attending?

While other events kill you with PowerPoint, MedForce recognises the value of interactive learning. From all-star panels to closed-door boardrooms, from interactive workshops to small-group roundtables, you’ll always be learning and sparking new ideas.

Benchmark Against the Best

With more senior-level speakers from Europe’s biggest and brightest manufacturers than any other event, attendees can take advantage of learning from – and benchmarking against – the best in the business.

Customise Your Experience

With an agenda that is split into tracks to cover the hottest topics in Sales and Marketing, tailor your event experience to meet your individual needs. And bring your team to ensure you still benefit from the content you don’t see live!

Who Should Attend:

Commercial Excellence

  • Examine top-level industry trends and market dynamics shaping the medical device industry in 2017 and beyond
  • Hear how to prevent price erosion in order to maintain profit margins and enable product innovation
  • Package your product in the right way, for the right customer at the right time to ensure successful market access
  • Assess how the shift in buying power is influencing sales and marketing strategies and how can be this be leveraged

Sales & Sales Training

  • Understand how both your customer and the sales process are changing
  • Master hiring and talent development to build your optimal sales force
  • Delve into how gamification and virtual reality are breaking new ground in sales training
  • Accurately measure salesforce metrics and make effective tactical management decisions

Marketing

  • Unlock the key elements to a successful new product launch
  • Achieve demonstrable ROI from your digital marketing investments
  • Gain buy-in from your sales force for your marketing initiatives
  • Navigate the regulatory landscape to engage more effectively with your customers